Client Brief
Minmed was looking to leverage both SEO and PPC to increase its market share in Singapore.
They wanted to increase their organic traffic by at least +6,500 and rank on the first page of Google for the agreed list of keywords.
Besides, they needed Prodima to clean up their Google Ads accounts and guarantee
their performance.
Our Solutions
Prodima performed a market analysis, competitive benchmark, and keyword research.
We also audited the website and reviewed the Google accounts to propose improvements.
Prodima activated the SEO and PPC campaigns in parallel to maximize their effectiveness.
The Result
The campaign ran extremely well, with both organic and paid performance continually improving. At the end of this 6-month campaign, the website reached the highest traffic level in its online history.
The organic and paid traffic, and the number of ranking keywords, reached their maximum after Prodima completed its digital service.
