ILA was looking to build a fresh new look for its website and mobile application. To maintain its SEO excellence performance, it wanted to focus on professional, clear, engaging, yet simple content.
The brand cared about providing a strong first impression and consistently improving its reputation. The digital campaign also aimed at supporting the online lead generation performance.
Prodima offered an SEO package of 81 keywords for ILA to make a difference in its organic performance.
Besides the strategy, it included keyword research, on-page SEO, content production, outreach, backlinking, and of course reporting. Our main targets were keyword ranking (and maintaining for those already on top) and new users increase.
Within 6 months, Prodima managed to increase ILA website new organic users year-on-year. We pulled target keywords to the top of the Google search engine results page and overcame the initial targets.